B2 ( project): ADVERTISING: relaunching a product.

• Information and listenings about advertising

video- branding
script video- the idea behind the logo

• Classroom task: An advertising campaign

STEP 1: learn the language for discussion.
DOWNLOAD THIS FUNCTIONAL LANGUAGE:
Useful classroom language for the advertising campaign: 

• putting forward new ideas
• reacting positively to new ideas
• reacting negatively to new ideas
• summarising/recapping (recap)

STEP 2: relaunching the product, aspects to consider:

• changing the name
• changing the packaging
• changing the advertising to target a different age group
• drop/raise the price

STEP 3: post your notes and final decisions onto Trello. You will see some windows, named: Group 1 4ºA, 4ºB,etc.

STEP 3: create your poster.

Think about the visual impact and remember to create a poster with your product. You can use www.canva.com to create your poster.

The secretaries can post their summaries in the comments section.

---------------------------------------------------------------------------------------------------------------

• CLASSROOM PROJECT SAMPLE from the students at the EOI Motril: 

WATCH THIS OUT:
BELOW IS YOUR PRODUCT CAMPAIGN POSTER.
Here's your document with the agreements reached in class on the advertising campaign by you ( the Marketing Department).

IDEAS ORIGINALES DE ALUMNADO DE 4º.

The posters have been created by students at the 4th year Nivel Intermedio B2.1

EXCELLENT TEAMWORK!!

MANY THANKS!!

B2 -5A students : WELCOME!!

I' d like to welcome my students at EOI PUERTA DE LA MAR (MARBELLA)

B2 ( Reading): BBC- Capital- The joy of living with less

The joy of living with less.
f you’ve ever fantasised about selling everything you own and paring down your possessions to the bare essentials, you’re probably familiar with minimalism.

B2 ( Reading): BBC Capital: What is crowdfunding?

YOU WANT ME TO GIVE YOU MONEY FOR WHAT?!
Read the article here.

B2 ( Grammar): Relative clauses with prepositions

Student's book Face2Face Advanced.

Explanation+ practice: PREPOSITIONS IN RELATIVE CLAUSES.

Help with grammar: RELATIVE CLAUSES WITH PREPOSITIONS

p. 17. Keys to exercises 3 and 4

2. She should consult the students for whom she is responsible
3. He embarked on a long journey, from which he never returned
4. Mahler is the composer with whom he is always associated
5. I'm impressed by the speed at which he runs
6. The artist eventually finished the picture on which he'd been working

Exercise 4.
2. She has two children, neither of whom look like her.
3. Tim interviewed several people, all of whom were unsuitable
4. She gave me four tops, only one of which I wore
5. There were only two flights that day, both of which were full.
6. I studied German at school, none of which I remember


Also have a look at this power point
 Defining vs non defining relative clauses-advanced from Elena Gómez

B2 ( Vocabulary): Work and employment

Work and employment- Vocabulary list 


LISTENING PRACTICE
Podcast- the Business ( McMillan). 

You'll listen to Sarah talking about the top 9 tips for getting on in the workplace. Do exercises 1 and 2 below:

• audio 
• Exercise 1.
• Listen twice and answer the following questions:
• 1. Sarah describes 9 tips to get on in the work place, can you name them?
• 2. What is the meaning of apparaisals?
• 3. What does Sarah  consider to be the top tip to climb the career ladder?
• 4. What are your views on this topic? Do you agree with Sarah? Why? Why not?

• Exercise 2. Download this worksheet. Now listen again and complete the worksheet about Sarah.
• Finally, read the tapescript and check your answers.

B2 ( Pronunciation: Why is there a "b" in the word doubt?

Why is there a "b" in the word doubt?

Watch the video here.
Answer the multiple choice questions here.